This study investigates the integration of humanistic values and practical application in college Chinese courses. By examining five key dimensions—curriculum positioning, teaching content, pedagogical innovation, evaluation systems, and faculty development—it offers theoretical insights and practical implications for enhancing teaching effectiveness and fostering students’ humanistic literacy and practical competencies. In addition, the research explores how the alignment of course objectives with contemporary societal needs can promote students’ critical thinking, cultural awareness, and communication skills. Through a combination of qualitative and quantitative analyses, the study identifies effective strategies for balancing traditional literary education with real-world applicability, thereby providing a comprehensive framework for curriculum design, instructional practice, and continuous professional development in higher education. Ultimately, the findings aim to support educators in cultivating well-rounded graduates who are both culturally informed and practically capable in a rapidly evolving global context.